Stories Collection

  1. With the bulk of New Zealand newspaper ownership now being with either APN or Fairfa...
  2. For sheer entertainment value this month, there's no going past SO&M's cheesy sp...
  3. With the purchase of the Spirit DataCine, Pandora's Evolution colour grading desk, a...
  4. The Brief "And a money-back guarantee ..." A genuine New Zealand ico...
  5. Is the NZ ad industry really racist, sexist and ageist? Last month's controversial s...
  6. According to MPA head John McClintock, the latest ACNielsen readership result shows ...
  7. Approached with a brief from Carrot Creative for a spinning-coin sequence in an Inst...
  8. Use-by date? If the ageist, racist and xenophobic attitudes expressed by Peter Spenc...
  9. Late November is the go live date for the new Business Executive Readership Study. C...
  10. Once upon a time, many years ago, I wrote my first ever long copy ad. Well typed it ...
  11. TOP RADIO SPENDERS PRODUCT JULY 2003 1 Person...
  12. Strategy's work for the Christchurch Art Gallery: The judges said: "The outcome...
  13. In the ground floor lobby of the Alcatel building in Auckland's always strangely-des...
  14. TELEVISION ADVERTISING COSTS: Annual TV inflation rate to 30 June 2003: 5.6%. ...
  15. Glop. Gloop. Flubber. Glarch. Goo. A kilogram of clammy viscous slime (standing in f...
  16. Publicis Rainger art director Kate Snushall's cool crisp apple juice 'ad' for Charli...
  17. Although they describe the current farming publications landscape as cluttered, Feil...
  18. Top 40 print ad spenders --July 2003 PRODUCT JULY ...
  19. If you're reading this and you were born in New Zealand in the 1960s or before, then...
  20. Dear Ed, Campaign Brief's McCracken 'expose' was a pathetic display of sensati...
  21. Say goodbye to your dowdy old suburban papers says APN, there's a new kid in town--c...
  22. Top 40 television ad spenders --July 2003 PRODUCT JULY ...
  23. The back-scratching and back-stabbing began, as usual, as soon as the lights came ba...
  24. Back in the '70s, Monty Python's Flying Circus hit the TV screens of the unsuspectin...
  25. MCS Charlotte Dawson & Craig Parker [ILLUSTRATION OMITTED] Lasers. ...
  26. By Robert Solomon Published by Dearborn Trade Publishing Order from Woodslane (at ww...
  27. TOP RADIO SPENDERS PRODUCT JUNE 2003 1 The War...
  28. The beauty of this campaign for Sky is that it's not just one ad--but a series. And ...
  29. Top 40 print ad spenders --June 2003 PRODUCT ...
  30. Avery strong piece of work, which very effectively taps (!) into the brand's ethos. ...
  31. What was that quote from a recent episode of CSI? "A horse is trouble at both e...
  32. Top 40 television ad spenders --June 2003 PRODUCT ...
  33. What were our favourites in the golden era--the '80s and '90s--of New Zealand advert...
  34. The usual suspects completely dominate the July list of New Zealand's favourite TVCs...
  35. Salary survey Ad Agency Work Experience Low ...
  36. The NZ creatives rallying around Todd McCracken after he became the target of a four...
  37. Exactly a year ago today, like the proverbial Eskimo grandmother, I started my long ...
  38. Letter to the Editor Dear Ed: I'm not sure if it's just a concern to me,...
  39. After nearly a decade of writing business stories about all sorts of unrelated indus...
  40. Dear Editor: I'm writing to express this company's deep concern at seeing two ...
  41. Set to Jim Croce's 1972 hit You Don't Mess Around With Jim, Mitsubishi's latest 60-s...
  42. "A perfect new client, perhaps? ... money to burn and in need of direction!&quo...
  43. Photographer Becky Nunes worked with Brave New World designer Bevan Tonks to create ...
  44. Top 40 print ad spenders ...
  45. Ron Clarke died last week. In his most recent email, the old newshound hadn't even t...
  46. BREAKFAST is definitely the most important meal of the day. It provides an oppo...
  47. New Zealand -- meet Gregory J Daniel AM *. You're going to be seeing quite a lot of ...
  48. Another major component of Becky's work is the photography of architectural form. Th...
  49. Top 40 television ad spenders ...
  50. Anti-sagging, Now there's a winning phrase. Stick that on a bottle of face cream and...
  51. THERE is one thing every, woman needs to look and feel her best. Not lipstick, not a...
  52. DESIGN Insight Communications Designworks DNA Dow Designs ...
  53. Only one new entry this month--PublicisMojo's TVC for Lift Plus drink (a Coca-Cola p...
  54. Rated as one of the best fish to eat, opah--otherwise known as moonfish or sunfish--...
  55. The skill, talent and technical ability of the 2003 Epson NZ Professional Photograph...
  56. Dear Ed: Fair enough. I should never write letters to editors [AdMedia June] a...
  57. In these financially restrained times the answer to that question is probably a larg...
  58. Liz Lawrence loves hats. And handbags. And shoes. The TVNZ direct sales consultant h...
  59. The Donaldsons, who own the South Island's Pegasus Bay Winery, recently posed the qu...
  60. This is a man who, it has been suggested, has the equivalent of a PhD in acquired kn...
  61. Leap--A Revolution In Creative Business By Bob Schmetterer John Wiley/Adw...
  62. "We're reinventing the written word," declares AUT creative director Paul ...
  63. Player Magazine: Best News-Stand Magazine Less than two years after its birth, ...
  64. AdMedia: Getting a job--how tough is it, really? Mary 'Max' Kelly & Matt va...
  65. 1. For him and for her. Male and Female torso keyrings, $19.95 from Chi Chi Deluxe (...
  66. ADVERTISING AUCKLAND UNIVERSITY OF TECHNOLOGY TE WANANGA ARONUI O TAMAKI MAKAU ...
  67. fitnessLife (Bimonthly $8.95) The next best thing to getting fit is reading abo...
  68. THE LABOUR GOVERNMENT'S charter for Television New Zealand came into effect on March...
  69. The Wellness Revolution: How to Make A Fortune In the Next Trillion Dollar Industry ...
  70. All this angst flying around about Grey NZ's landmark creative Grand Prix win in Can...
  71. This has been an exciting year so far. Not only have I gone (almost) entirely digita...
  72. TOP RADIO SPENDERS PRODUCT MAY 2003 1 Personali...
  73. Style is one of thou things you just can't put your finger on. There's no golden rul...
  74. Once in a while, an advertising image comes along that's so compelling it just goes ...
  75. I produced this image for Audience Design for the Wellington Fashion Festival poster...
  76. ARE YOU ONE OF THOSE PEOPLE that gets slightly nervous when you open your email and ...
  77. Liquorice. Salted herring. Ginger cake. Hard cheese. Dry cooked meat. Food dear to a...
  78. Calm At Work By: Paul Wilson Paperback: rrp $26.95 Publisher: Pengu...
  79. METRO RADIO: Annual inflation rate to April 30: 13.5% The cost for a full radio...
  80. Creative Leaps: 10 lessons Th effective advertising inspired at Saatchi & Saatch...
  81. National adspend Top 40 print ad spenders--April 2003 PRODUCT ...
  82. Hard to go past Saatchi & Saatchi's interactive posters and press ads this month...
  83. National adspend Top 40 television ad spenders--April 2003 PRODUCT ...
  84. Thirty years after its launch, the National Business Review dominates the New Zealan...
  85. The usual suspects dominate this month's A list again, headed by the phenomenon that...
  86. With the evening paper now consigned to history in Auckland and Wellington, it may c...
  87. Perhaps the first thing to make abundantly clear when talking about business-to-busi...
  88. The queer case of freelance paparazzo photographer Jonathan Marshall, sacked from hi...
  89. With new magazine inserts, price rises and big-time corporate takeovers, you might t...
  90. Conventional wisdom can, and should, be discarded when you're considering business-t...
  91. Radioland TOP RADIO SPENDERS PRODUCT APRIL 2003 ...
  92. The detail is different but the similarities are spooky. On the far right we have Sa...
  93. Impulsive, juvenile behaviour has been turned on its ear and put to work by the Sydn...
  94. "It really did stand Out and communicated the idea very, very simply," sai...
  95. Awards static Dear Sirs We would like to correct a comment made by Martin...
  96. The first time I wrote an image library feature (about six years ago), the big issue...
  97. How Asia Advertises: The most successful campaigns in Asia-Pacific and the marketing...
  98. Media hits $1.5m: Newspapers chalked up $628 million in advertising revenue in the c...
  99. WE STILL CAN'T SEEM to get our heads around what to enter in Interactive award shows...
  100. Louella Docot has experience and talent, plus insights into NZ's domestic Asian mark...
  101. Glenn McNae Address: PO Box 9681, Newmarket, Auckland Level 2, Corner Bal...
  102. Mark Cathro Company Name: Brand Events Ltd. Address: PO Box 68 516, Newto...
  103. Two major awards are at the heart of this issue of AdMedia. The Agency of the Year a...
  104. Shaun Jackson Address: PO Box 109150, Newmarket Unit 16, 31-49 Normanby R...
  105. Australian media group APN News & Media Limited (APN) has posted a A$90.2 millio...
  106. Furballs with legs have caught the attention of alert reader A Non, who points out t...
  107. Fish'n'chip research? Dear Ed: Forgive my cynicism, but the latest "...
  108. Scott Davis Company Name: Spyglass Address: 3 Scotland Street, Auckland ...
  109. TV revenue in the December 2002 quarter increased by 11.3% over the December 2001 qu...
  110. The rules of war: There's been complaints from both sides about the way the world's ...
  111. Never, publisher Reg Birchfield told 100 communications leaders at last month's AdMe...
  112. For metropolitan papers, including the Waikato Times, the inflation rate was 1.7%. F...
  113. The Wanganui Chronicle won the Premier Award at this year's Norske Skog Newspaper Ad...
  114. National adspend Top 40 print ad spenders February 2003 1 New World Super...
  115. Why, we wondered at a CAANZ independent agencies lunch in Auckland last month, would...
  116. The creative workstation shudders under the combined onslaught. The heavyweight suit...
  117. National adspend Top 40 television ad spenders February 2003 PRODUCT ...
  118. Radioland TOP RADIO SPENDERS PRODUCT FEBRUARY 2003 ...
  119. Sally Crane, 8 July 1954--25 February 2003 It is with a sense of privilege and ...
  120. New technology and business strategies are bringing about a sea change in direct mar...
  121. Viewers love the Sleepmaker ad out of Whybin Australia, but the perception "pro...
  122. Bill Hardy, 14 October 1934 --24 February 2003 Bill came to see me one time and...
  123. Picture the scene. You've just landed at Hong Kong airport and you need to find a ho...
  124. Starting this month, we're selecting two ads. Usually, but not always, these will be...
  125. According to Xtra general manager Rod Snodgrass, Frucor's recent instant messenger l...
  126. WHAT WOULD WE DO without the Cable News Network in times of trouble and strife? List...
  127. When Clemenger BBDO creatives Chris Martin & Hugh Walsh wrote the new Beaurepair...
  128. BITTER IRONIES ABOUND following the departure of the America's Cup. Not the least be...
  129. Tony Morton -- Morton Media The positive readership result is good news and I'm...
  130. Radioland TOP RADIO SPENDERS PRODUCT JANUARY 2003 ...
  131. THIS WEEK, I'VE BEEN judging the first round of the One Show interactive Awards. I'v...
  132. Launched on March 8, the Weekend Herald's new magazine insert, Canvas, will justify ...
  133. DAVID GADDIE "I am a story teller. I think in terms of action and motivat...
  134. The public health lobby groups that foolishly boycotted the obesity forum at Parliam...
  135. The '90s were tough on Rip It Up. Glossy competitors took its advertisers, the kids ...
  136. Top 40 print ad spenders--January 2003 PRODUCT JANUARY ...
  137. Sector trends AdMedia's annual four-page analysis of adspend in 2002 by product c...
  138. An angry film fan writes Dear Ed: I realise that many in the advertising ...
  139. Print readership TEENS MEN ...
  140. Mistaken identity: Most of the 369 respondents in February's poll thought they were ...
  141. Kiwi filmmaker Vincent Ward pushed technology to the limit for The Sweet Shop's two ...
  142. The Fall of Advertising and the Rise of PR by Al Ries & Laura Ries Harper ...
  143. Parkside Publishing's Greg Vincent is a happy man. From a standing start in 1996, NZ...
  144. PASS ON RATE Pass On Rate Title ...
  145. Overseas it is common to see advertising campaigns which state that a product is big...
  146. It was another difficult year for New Zealand agencies, but 2002 saw many continuing...
  147. A tough job for this month's selectors (AUT Ad Course creative director Paul White, ...
  148. For most in the film production industry, evolution is a constant. Long a fixture of...
  149. By the time this column is published The New Zealand Herald's new weekend magazine w...
  150. This ground-breaking spot for the new Polo tips its cap at the c rent trend in car f...
  151. LaVender * NZ has created a new DM piece for client Westpac. The diecut insert offer...
  152. Make 'em laugh. Listening to radio ads from here and around the world, it's clear th...
  153. It takes an event of some magnitude to push Ed's mugshot off this page. And the appo...
  154. New Zealand is in the grip of a "Speed'/"P" epidemic. The number of M...
  155. 'I Love You' is part of Clemenger BBDO's tvc campaign for DARE, the drug education p...
  156. It had been happening slowly prior to this, but December 1994 was a landmark date in...
  157. Air NZ's The Band, one of the airline's new-look Being There Is Everything series fr...
  158. Could be the weather, maybe it's hormones in the water supply. What other explanatio...
  159. Fun so serious personal hygiene falls by the wayside. Agency: Grey Worldwide ...
  160. "Take 22"! Agency: DDB NZ Company: McDonald's NZ Brand/Pr...
  161. Midway through last year, composer Paul Casserly was in a bit of a spot. Long-time m...
  162. Terning point Hi Dave: Another good issue of AdMedia but I would draw you...
  163. NZ Fishing News billboard campaign speaking fisherman's language. Agency: Grey...
  164. Average Family - Sony Cybershot P-9: Perfect digital camera for the average family. ...
  165. "Christ--did I really ask for that?!!" "Holly jeezus--now that's...
  166. Flyspray campaign from the insect's point of view (fly/spider/mosquito). Agenc...
  167. Josh Frizzell cancelled Christmas in 2002 to shoot Coke in Sydney. Agency: Sing...
  168. Friends, associates and competitors met over lunch in Auckland late last year to sal...
  169. It can be amusing how a great idea can emerge almost simultaneously in several place...
  170. The latest edition to the AMP Scholarship series featuring Darren Hooks. Agenc...
  171. From the creator of 'The Locals' comes a new journey in terror. 3 men. Something the...
  172. TIVO NEARLY SENT me to the emergency room on January 3. I was thinking about key wor...
  173. When starting to write this article, I looked up monoculture in the dictionary and f...
  174. Coke -- keeping it real. Agency: McCann-Erickson Auckland Company: Coca-C...
  175. Our favourite place--TV3 Christmas and Summer station promo's. Agency: Zeppelin...
  176. CRICKEY, YOU DON'T want to tangle with those Telecom johnnies! After mildly making f...
  177. A garage band called the Zephyrs flies to Los Angeles and plays on a roof across the...
  178. Street posters installed in Wellington central to coincide with the launch of The Tw...
  179. Schweppes is the premium mixer. Agency: McCann-Erickson Company: Coca-Col...
  180. To highlight the range of exclusive PlayStation 2 titles launching over the Christma...
  181. Radioland TOP RADIO SPENDERS PRODUCT DECEMBER 2002 ...
  182. National adspend Top 40 television ad spenders December 2002 PRODUCT ...
  183. We told them to switch to Flixotide when their old asthma preventer, Becotide, was b...
  184. We used the international "sperm-man" character to remind holiday makers a...
  185. At the start of 2002, Val Morgan Australasia was looking forward to a blockbuster ye...
  186. Regional Max experiences bumper times The Newspaper Advertising Bureau (NAB) ha...
  187. We open on the beautifully lit bonnet of a Jaguar saloon. After a few moments a curl...
  188. 'Basic Training' is part of Mojo Partners retail tvc campaign for Glassons -- the st...
  189. Top 40 cinema ad spenders December 2002 PRODUCT DECEM...
  190. National adspend Top 40 print ad spenders December 2002 PRODUCT ...
  191. Adpartners Office: Auckland Staff numbers: 14 (12) Actual billings:...
  192. It's taken us nearly 12 months to get this shot of the ACP Media 'in-house' rooftop ...
  193. Unlike other mediums, outdoor is really a collection of different mediums under a co...
  194. NAB chalks up $60 million Not to be outdone by magazines (see my last column), ...
  195. There's something weird about San Francisco. It's the city that gave us Charlie Mans...
  196. The AdMedia's Cut DVD that comes to you with this edition marks the end of the year ...
  197. Pedestrian numbers in shopping malls are huge. Eye Corp's Pauline Hanton says about ...
  198. As you'd expect with these polls, the favourite ads really hang in there. And so it ...
  199. The Caxton Awards always take place in some of the most exotic locations, like Katoo...