Whybin TBWA's traffic-stopping bus-shelter stints for Newstalk ZB won Adshel a global Campaign of the Month award from Clear Channel in May.


Whybin TBWA's traffic-stopping bus-shelter stints for Newstalk ZB won Adshel a global Campaign of the Month award from Clear Channel in May.
TRN says the ZB campaign targetted just discovered listeners "ahead of a competing relaunched talkback format" (read CanWest's Radio Live).
The dwarfs involved talent handing out branded head-phones to passersby, and directing them to a nearby Adshel where they could



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